According to a study done by the Freedonia Group, US demand for decorative tile is forecast to rise 6.7 percent annually through 2017 reaching a projected total of 3.2 billion square feet. There are a few reasons for this: one being that the new housing market is getting stronger and is projected to register double-digit demand advances as completions grow from their low 2012 base. Another reason is that the demand for tile in nonresidential building construction is rising because of its value as a low-cost, low-maintenance flooring alternative to carpets and rugs.
Natural stone is becoming a fast favorite!
Of all the tile types, Natural Stone tile is expected to grow most rapidly and will overtake porcelain by becoming the second largest type in demand by 2017. Homeowners recognize that natural stone is an attractive, durable material that increases home values. Additionally, thanks to these characteristics, stone is becoming increasingly popular for use in hotels, high-end resorts, and shopping malls.
Porcelain and Ceramic still in the game!
Although Natural Stone is set to overtake the tile market, Porcelain and Ceramic is still going strong. Porcelain saw demand increases between 2007 and 2012. That demand will expand about nine percent annually thru 2017, gaining share in both residential and nonresidential building markets. Porcelain tiles are durable materials that can be made to resemble hardwood and natural stone, but for much less cost. Many homeowners will install porcelain tile flooring as an inexpensive way to enhance the appearance of their homes. Moreover, unglazed porcelain and ceramic tiles offer slip resistance. This quality really boosts their use as a flooring material in areas with heavy foot traffic among the nonresidential sector, primarily health care and educational facilities. However, this rapid growth will be checked by competition from stone flooring, especially in the residential market, as more affluent homeowners opt for natural stone based on its more luxurious appearance. http://www.freedoniagroup.com/Decorative-Tile.html
Wrap it up!
Thanks to evolving tastes as well as product cost and efficiency, Porcelain, Ceramic, and Natural Stone are settling in to be the industry leaders in flooring material. Offering a more attractive and durable alternative, with slip-resistance features and endless design possibilities, these tile types are gaining quite a foothold in the residential and commercial markets. In part 2 of this series we’ll explore some past and current trends in tile to illustrate just how tastes have evolved over time. J3 Services is excited and grateful to have the opportunity to help move this trend forward and it’s all thanks to you, our customers!